The Writers Bloc Podcast

Ep: 73: Stewardship and SEO with Jana Carlson

If you’ve ever wondered how to get your words in front of the right readers, today’s episode is for you. SEO—Search Engine Optimization—might sound technical or even intimidating, but it’s actually a powerful way to steward our writing well. When used wisely, SEO isn’t about chasing algorithms—it’s about making sure the messages God has placed on our hearts reach the people who need them most.

Join us for this conversation with Jana Carlson, a professional SEO content writer who views SEO as a blessing for Christian writers. We’ll be talking about:

• How SEO fits into a biblical perspective of stewardship.

• Simple, actionable SEO strategies for writers.

• The impact of AI on SEO and what Christian writers should know.

Whether you’re just starting to build an online presence or looking to refine your approach, this conversation will equip you to write faithfully and reach more readers—without compromising your message.

Jana has created "Simple SEO for Christian Writers" a beginner's course for learning SEO. With your purchase, you'll also receive a free membership to the Writers' Bloc.  Sign up today! 

Ep: 72: Polishing Your Prose- Perfecting Grammar and Punctuation with Deborah Pettit

If you’re like many writers, self-editing might feel like the hardest part of the process. Maybe you love drafting but dread revising. Maybe grammar and punctuation rules feel overwhelming, and you're unsure where to start. The good news? Editing doesn’t have to be intimidating.

Join us for this fun conversation with author Deborah Pettit, a grammar, punctuation, and self-editing expert. She’s here to help us polish our prose so we can present our best work to the world. In this episode, you’ll learn:

• Why self-editing is crucial for every writer.

• Simple tricks for remembering grammar and punctuation rules.

• How to approach editing without feeling overwhelmed.

Deborah’s practical advice will help you edit like a pro—without the frustration. Whether you’re prepping a manuscript for publication or want to clean up your blog posts, this conversation will equip you with tools to elevate your writing.

Follow Deborah Pettit at deborahpettit.com, and don’t forget to check out The Writers' Bloc for more resources, encouragement, and writing community. Create a FREE account today! 

Ep : 71: How to Give Yourself Grace When You're Just Starting Out with Jill McCormick

If you’re a new writer, you know the doubts can be loud—Is my writing good enough? Will anyone read this? Am I even a real writer? That inner critic? She can be relentless. But today, we’re learning how to turn down the volume of self-doubt and turn up the grace.

In this episode, we're joined by Jill McCormick, a writer, speaker, and podcast host of "Grace in Real Life." Jill shares her heart for encouraging women to let go of perfection and embrace the grace of God in their creative pursuits. If you’ve ever felt stuck in comparison, paralyzed by fear, or unsure where to even start, Jill’s wisdom will remind you that writing is a journey, not a test you have to ace on the first try.

You’ll walk away from this episode feeling lighter, freer, and ready to write with confidence, knowing that grace is enough.

Stay connected with Jill McCormick by following her at www.jillemccormick.com  and on Instagram @jillemccormick. You can always find more writing encouragement and community at The Writers' Bloc. Create a FREE account today!

Ep :70 A Copywriter’s Take on Building a Christian Platform in a Secular World with Ashlyn Carter

Join us for this fun conversation with the Queen of copywriting, Ashlyn Carter. Ashlyn’s fun, best-friend style is instantly engaging, and she knows how to craft words to get your people to buy, like, and follow. As a Christian writer and creative, working in both the Christian and secular realms, she understands the advantages and pitfalls of building an online platform. Come listen and be inspired in your own platform-building pursuits for the glory of God.  
 

Ashlyn Carter – Conversion Copywriter, Marketing Strategist, and Founder of Ashlyn Writes

Ashlyn Carter is a sought-after conversion copywriter and marketing strategist specializing in helping creative entrepreneurs and business owners craft words that work. As the founder of Ashlyn Writes, Ashlyn has supported over 5,000 clients and students with her signature approach to persuasive copywriting, blending her love for storytelling with strategic marketing principles to deliver measurable results.

A former public relations professional and agency director, Ashlyn traded Fortune 500 boardrooms for small business coaching after experiencing burnout and discovering her passion for empowering entrepreneurs. Her expertise has been featured in Forbes, Southern Living, and Entrepreneur, and she’s a trusted voice in helping businesses master messaging through launches, email sequences, and website copy that converts.

When she’s not crafting copy or teaching her renowned “Copywriting for Creatives” course, Ashlyn enjoys diving into good books, exploring her Southern roots, and spending quality time with her husband and children.

Ashlyn’s engaging personality, deep expertise, and actionable advice make her a favorite among podcast hosts and audiences alike. Whether you're navigating the art of storytelling, launching strategies, or overcoming entrepreneurial challenges, Ashlyn’s insights are sure to inspire and empower listeners.

Learn more about Ashlyn and her many copy-related services at ashlynwrites.com.

Ep 69: Incorporating Themes That Matter into Fiction with Riley Cross

Riley Cross is a SciFi author who loves merging the elements of fantasy, science, and reality together. When not taking care of her two children, typing away at her next story, or teaching in the classroom, she enjoys brewing chocolate coffee and dancing to a random playlist. 

Ep 68: From Readers to Relationships with Rose Jordan

Creating relationships around our message is the goal of most Christian writers.  We want to help people grow, change, and live out their God-given purpose. As writers, we are often in the background, working quietly behind-the-scenes, and we aren't aware of the work the Spirit does in the hearts of our readers. However, we can get to know the real-life needs of our readers by engaging with them in meaningful and practical ways.

 

In this episode of the Writers Bloc Podcast learn some practical ways you can get to know your readers and build community around their needs both online and in real-life. Our guest, Rose Jordan is a writer, speaker, podcaster, creative, and Devotional Life Mentor. She has taken her message of creating a devotional life you love and created a vibrant, engaged community of readers. Join our conversation and learn how Rose has built an engaged community around her message and takeaway some practical ideas of how you can do the same.

 

You can learn more about Rose, her writing, and community on her website: https://beneaththefigtree.org/

 

If you want to access more of Rose's teaching and all the features of the Writers' Bloc, you can join our Premium plan for only $27 per month.

Ep 67: 5 Steps to Handle Scripture Carefully with Angie Baughman

How do we handle Scripture with care as we create content? As writers, we must be confident in our accurate use of Scripture. Join us in a conversation with Angie Bauhman, a Bible study teacher and leader of Stead On University, as she shares her step-by-step Bible study method to help you understand and apply Scripture to your life. She will also share how the overflow of your connection with God's Word shines through your writing projects. This is an important topic for Christians (writers and not) to handle the Word of Truth rightly! You won't want to miss it.

 

You can learn more about Angie and her work at https://livesteadyon.com/

 

If you want to learn from Angie's additional teaching and many other resources for Christian writers, join us on the Writers' Bloc. You can join for free here.

 

Ep 66: Blogging for God's Glory in a Clickbait World with Benjamin Vrbicek

Join us in this fun episode, where we had the pleasure of speaking with Benjamin Vrbicek, author of Blogging for God's Glory in a Clickbait World. Benjamin is a teaching pastor at Community Evangelical Free Church in Harrisburg, Pennsylvania, and is the managing editor for Gospel-Centered Discipleship. He has contributed to various platforms, including Desiring God, The Gospel Coalition, and For The Church.

Benjamin shared insights into the dynamic nature of online writing, and how to persevere in the ever-changing digital landscape. He highlighted that while trends and platforms may shift, the commitment to producing meaningful, God-honoring content remains constant.

We also delved into the complexities of social media and platform building and how Christian writers can make glorifying God our main aim.

For more of Benjamin's work, visit his blog, Fan and Flame, where he shares reflections on the Bible, culture, and pastoral ministry. Additionally, explore Gospel-Centered Discipleship, an organization dedicated to cultivating writers and resources that make, mature, and multiply disciples of Jesus.

One way to blog for God's glory is to join a community of Christian writers who are also seeking to honor the Lord with their craft. You can join us in that effort on the Writers' Bloc. Join for free today!